August 8, 2011

Julian Treasure recently gave a TED talk on how we can all become better listeners. He mentions that 60% of our time communicating is spent listening, but only 25% of what we hear. There are innumerable reasons why we can all benefit from being better listeners, but his advice is incredibly useful in creating high quality user experience to get the most out of your website…. Read more »

August 3, 2011

People don’t read on the web, they scan. The average American has an attention span of about 8 seconds and with over 18.53 billion pages on the web today you can bet they are going to be spending all 8 seconds reading a long page full of copy…. Read more »

July 29, 2011

You’ve been hearing about this usability thing a lot lately and that you might as well bury yourself in a deep hole if your website isn’t usable.

Usability isn’t as complicated as it sounds. It essentially means that a person of average or below average intelligence can use the thing without going bizerk…. Read more »

Outsourcing your usability testing to the millions of people on the Internet is a quick and easy way to find out if your site works…. Read more »

July 11, 2011

Building websites isn’t easy, building a usable website is down right challenging. But it shouldn’t be. There are a many tools available to small businesses that help you reach your users and get feedback about your sites usability. If your web design is all about your end user, why not get their help?… Read more »

July 8, 2011

Have you seen Paris Hilton’s new TV show in which she yawns across L.A. in a pink Bentley? 2007 this is not, although the resurrection of Miss Hilton into our living rooms has elicited some interesting comparisons between her relevance in our current age. … Read more »

July 6, 2011

Your tweets are more than fleeting thoughts lost to the Internet. They reflect your knowledge, expertise, and experience – yet distilled into an easily accessible form. If you’re serious about attracting new clients, there are few avenues better than Twitter to show off your unique and informed approach to your business…. Read more »

May 11, 2011

Websites do not exist to look good, although most designers may sneer otherwise. A slight bit of reverse-engineering provides for the notion that a website’s good looks are a side-effect of their high levels of usability. New result: websites exist to be highly usable. … Read more »

May 6, 2011

How credible is your business? Good design imparts credibility by acting as a window to your business and allows potential clients to see your inherent professionalism. … Read more »

April 22, 2011

It’s Earth Day today, and I am sure all this talk of carbon footprints, dirty energy, nuclear fallout and oh, just about every other thing in the news these day has you asking well what can I do?… Read more »