July 8, 2011

Have you seen Paris Hilton’s new TV show in which she yawns across L.A. in a pink Bentley? 2007 this is not, although the resurrection of Miss Hilton into our living rooms has elicited some interesting comparisons between her relevance in our current age. … Read more »

July 6, 2011

Your tweets are more than fleeting thoughts lost to the Internet. They reflect your knowledge, expertise, and experience – yet distilled into an easily accessible form. If you’re serious about attracting new clients, there are few avenues better than Twitter to show off your unique and informed approach to your business…. Read more »

March 28, 2011

Blogging is no hobby. The professionalism of many bloggers ranges from journalists and movie critics to senators and economists; it is a medium that is only just starting to mature into its status as a dynamic alternative to the current ossified status of traditional publishing. As large news institutions continue to negotiate this wacky web of ours, many find blogging […]… Read more »

March 24, 2011

That humans are party to a complex social environment is of no question. Now take this social environment online and place it under the influence of designers and marketers. The marketers are the architects of the wry smile that creeps onto your face when Facebook advertises products “Liked” by your friends; the designers are the ones providing easy access to the opinions of your peers on any commodity under the sun. And that’s just the tip o’ the berg…. Read more »

March 23, 2011

First came survival, then came Facebook. Kidding, but intricate social networks originated in an offline evolution which informs our current use of technology…. Read more »

March 17, 2011

Twitter. The name alone conjures images of a frenetic social environment filled with bespectacled nerds who sip coffee from jugs while reading esoteric tech blogs in their pajamas. It’s time to banish that stereotype once and for all. The ubiquitous micro-blogging tool has finally moved beyond its geeky tween years and has matured into a rich trove of up-to-date information, populated by the movers and shakers of any and every industry imaginable…. Read more »

March 2, 2011

We often hear about the need to “increase content” and create “dynamic sites”, but buzzwords like these are simply meant to stress the importance of keeping your site up-to-date and fresh with information aimed at an audience besieged by the flashy design of constant competition…. Read more »

February 21, 2011

If anything should be learned from JCPenney’s “black hat” snafu it is this: underhanded tactics to fool Google and your users can only provide minimal exposure while leaving your business vulnerable to corrective action. … Read more »

January 20, 2011

Hold your tears – MySpace is dying. Commentators are finding a bit of entertainment out of the obituary, colorfully describing MySpace’s famously bad layout as akin to “Times Square tawdriness” and just plain “boorish”.  Lest we forget that, in the words of our own Ivey Inman, “Myspace was super hot until just a couple years ago,” our present perch can […]… Read more »

December 2, 2010

Everyone has some sort of business these days. From big corporations and smaller boutique firms to individuals, they all have one thing in common – a desire to get ideas, services and products to those who need and want them in hopes they’ll come back for more!… Read more »