Yellow is a surprisingly popular color in web design. Visually striking and vibrant, this cheerful hue contrasts nicely with black, making it an ideal accent color. It is associated with happiness and intelligence, and is loaded with energy. Yellow calls the user to action, which might be why it is found on many non profit and charity sites. As with […]… Read more »
We’ve covered red, we’ve covered orange, now let’s spin the color wheel and lighten up a bit by discussing the color yellow. With Spring just around the corner, we can expect longer days, more sunlight, and trees with branches full of blossoming flowers. Needless to say, sunnier days are ahead of us; and what better way to welcome the end […]… Read more »
If you’ve been following our recent posts on the color orange and how it is applied to logo design and website usability, surely, by now, you are aware that orange is a festive and vibrant way to highlight your designs. Well, here are a few examples of how some of the biggest names in modern graphic design have implemented various […]… Read more »
Now that you’ve got a taste of all things red, the next color on the spectrum is orange. This color has been everywhere recently, and Pantone even named Tangerine Tango (17-1463) the Color of the Year for 2012! The citrus hue is cheery enough to beat away the winter blues, and it feels right at home in the summer heat. […]… Read more »
So we’ve discussed the basics of color theory as it relates to the color red, and we showed you red logos and websites. But how does red fit in with regards to the rest of the design world, such as packaging and printed pieces? How can different shades of the same color communicate such a multitude of meanings?… Read more »